REVERSE TECH PACK

Reverse-engineering a tech pack for Elena Deldon 1st signature shoe, specifically designed for women's basketball athletes. —the Nike Air Deldon.

2025

Tech Pack Development

Product Brief, CADs, and Tech Pack

By LaKendra Phillips

Course:

Footwear Product Development (FASH 912)

Lasell University

THE BRIEF:

REVERSE-ENGINEERING A TECH PACK

The last week of FASH912 with Elizabeth Brock-Jones at Lasell University culminates in the creation of a Reverse Tech Pack through the dissection of a shoe of choice. The Nike Air Deldon was the first time in history that Nike had put a full-length Zoom airbag unit on a shoe, making it so you were quite literally "walking on air". I've always been incredibly curious about how it was built, which made it the perfect subject for this project.

The Reverse Tech Pack

DEVELOPED THROUGH DECONSTRUCTION

This was a great hands-on opportunity to learn about shoe + air bag construction. The entire process also taught me a lot about the development process through multiple lenses including fit, function, profitability, sustainability, manufacturability, delivering products on time and on design. View the Reverse Tech Pack in its entirety here: